Rachel Sizemore
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Reina's

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Cookies Made For A Queen

Ever since Reina could walk, she was baking. After a year of her family encouraging her, Reina’s was born. Located in Jacksonville, FL, the cookie shop is family-owned and growing.

 
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My Role

Baking is a passion of mine, so when I had the chance to rebrand a company, I chose Reina’s. Staying true to Reina’s roots, I created simple illustrated cookies seen wrapped around the food truck replacing the chocolate chips with something even better; diamonds.

 
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Final Thoughts

There is nothing better than the smell of fresh cookies, and with Reina’s new pink food truck, people will come running. Simplifying the original color scheme and logo helped brighten up the their digital interface. Staying true to her name, Reina’s is now more refined than ever.